Google Maps
"Atmosphere" Feature
Introducing a revolutionary addition to Google Maps—the "Atmosphere" feature. This innovative tool allows users to explore the atmosphere of a place in real-time, ensuring a tailored experience for every adventure. From live streams of trendy venues to instant feedback via chat, the "Atmosphere" feature transforms how users navigate and choose their destinations.
Design Process
Conceptualization
The journey began with a vision: to enhance the user experience by providing valuable insights into the ambiance of any location. Our team brainstormed ideas, delving into the possibilities of merging live streaming, interactive chat, and ambiance filters seamlessly within the Google Maps app.
Storyboarding
The concept took shape through meticulous storyboarding, envisioning a dynamic 1-minute video that would captivate users' attention. The narrative unfolds step by step, showcasing the functionality of "Atmosphere" in a relatable and engaging manner.
UX/UI Design
The UX/UI design focused on creating a seamless and intuitive experience for users. The interface was crafted to be user-friendly, with easily navigable screens for live streaming, chatting, and ambiance filtering. Each element was carefully designed to align with Google Maps' existing aesthetic while introducing fresh and exciting features.
Visual Design
From vibrant colors representing different ambiance options to dynamic graphics enhancing the video transitions, every detail was crafted to create a visually stunning experience that represented the original Google branding.
